Meet Vismaya Rubin

Founder of Living in GRATITUDE Today
#1 GRATITUDE Gangsta

From the Classroom to the World

Vismaya Rubin never planned to be a teacher—it happened by accident. Her original dream was law school, but after struggling with the LSAT, life had other plans. A friend suggested substitute teaching, and her first day in the classroom changed everything. The students connected with her instantly, praising her teaching and asking her to stay. That moment, paired with wise words from her cousin—a nuclear physicist—set her on a path she never expected but was born to walk.
Shop now

“Do nothing, and in two years, you'll be in the same place. Teach while you figure out your next move.”

Twenty years later, Vismaya had built a legacy—not just as a teacher but as a mentor who sparked transformation in thousands of young lives.

One of her greatest joys was leading service projects. Each project proved that when you give teens an opportunity to give back, they will exceed your expectations every time. From making gift bags for shelters, collecting bottle caps from Chariots of Life, to launching a Thanksgiving program still running today, Vismaya empowered her students to lead with compassion.
Shop now

But it was a simple classroom writing assignment that would forever change her path.

A few years before leaving education, Vismaya’s school principal cut Freshman Experience, a class she created a curriculum for and loved, based on The 7 Habits of Highly Effective Teens.

Her new assignment? Preparing students for the state writing test. Rather than following a rigid curriculum, she decided to teach writing her way. She introduced her students to topics they might never have explored—one of the most impactful being the power of practicing gratitude.
Shop now

Fast forward to April 2017—a day that would forever define her journey.

Our signature product.

Vismaya Rubin never planned to be a teacher—it happened by accident. Her original dream was law school, but after struggling with the LSAT, life had other plans. A friend suggested substitute teaching, and her first day in the classroom changed everything. The students connected with her instantly, praising her teaching and asking her to stay. That moment, paired with wise words from her cousin—a nuclear physicist—set her on a path she never expected but was born to walk.
Shop now

In that moment, she knew that if her 9th and 10th-grade students understood the power of practicing gratitude, their parents could too. A movement was born. 

Since leaving teaching, Vismaya launched a line of inspirational shirts with a mission to transform the world—one shirt at a time.

Women across the globe have worn her designs during their happiest and most challenging moments.
Shop now